by re:publica (CC BY-SA 3.0 DE)

How do you buy a Blogger?

Blogging and the age-old question of money. A topic that is almost as old as re:publica itself. But now one that at least seems to have been resolved: bloggers don't have to live on love and fresh air.


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Blogging and the age-old question of money. A topic that is almost as old as re:publica itself. But now one that at least seems to have been resolved: bloggers don't have to live on love and fresh air. So how do they put money in their pockets? Companies and agencies are willing to pay, but established procedures are still a long way off. Here in Germany we are trying to establish a blogger code for PR. And globally? How do you buy a blogger in the UK, Italy or Russia?

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